Tuesday, December 12, 2017

gawker crowdfunding cabal

What's the deal with this doomed Gawker kickstarter, a story in three parts:

OK, let me make sure I have this straight. A tiny number of former Gawker employees and "friends" have formed a crowdfunding cabal to raise $500k to either:

  • buy Gawker (for less than 0.4% of what the Gawker family of sites sold for in 2016)
  • reanimate Gawker (impossible, but whatever)
  • create some sort of...Gawker wayback machine...?
  • start a Gawker-inspired website? maybe?
  • or some combination thereof?

Also, despite the fact this Zombie Gawker cabal has been toiling behind the scene for months (lol), no one thought to give a heads up to (much less invite the participation of) Puja Patel, the EIC of Spin Magazine? Or the alum who's the Style editor of the New York Times...the two staff writers at the New Yorker...that one reporter for the Intercept...a senior writer at WIRED...deputy editor at the Hairpin...features writer at GQ...a senior editor at New York Magazine, and like seriously this list goes on and on forever? Seems like a small oversight, there.

An insane nightmare cabal just bought LA Weekly, and it makes perfect sense those people would try to be anonymous. What they're doing is nefarious. Peter Thiel bankrupted Gawker in the first place by funding an entirely different nightmare cabal, and that made sense because he's an actual villain. Why does Gawker need a cabal? Why does their Kickstarter have zero details about who they are and what they're doing? And how come no one associated with Gawker in the history of ever, except for literally one guy and Elizabeth Spiers, want to touch this thing with a 10-foot pole?

The smart money says the answers to those questions aren't very interesting. It's probably a ragtag crew that has no idea what they're doing, though I'd be happy to be proven wrong. It's all just sort of sad. Like the complete lack of media savvy on display here doesn't lend any faith to the idea that these people have put any thought into this plan whatsoever, were it to work. Which it won't. And even if they'd gone about it properly, kickstarting the purchase of Gawker seems sort of farfetched. I guess if Gofundme is basically funding the American health care system at this point, maybe anything's possible? Dare to dream? Maybe Zombie Gawker will "hire" some "interns," haha. Ha. :(

1 comment:

  1. The paranoid suspicion that I can't shake is that this is like, a cabal of Nazis and Nazi-adjacents who want to nick the legitimacy (maybe that's a strong word but Gawker at least had a strong media presence) of Gawker and repurpose it to publish pieces about [insert Nazi talking point here].

    That's definitely paranoid but even after viewing the kickstarter and rereading this blog post and taking some time to think about it I'm still stuck on the idea.